As one of the key organisations assisting Canterbury’s recovery after the February 22 earthquake, the Student Volunteer Army (SVA) required strategic and practical communications assistance. Convergence was able to provide 24/7 media advice and guidance to the team behind the SVA and to its founder, Sam Johnson.
We also helped promote GeoOps – an exciting new technology which made a free phone call or text service available to the public that automatically linked their needs with small teams of SVA volunteers operating in the field. GeoOps greatly improved and streamlined recovery efforts during February and March 2011.
By making information about the SVA and GeoOps’ technology widely available, those who wanted to be part of the SVA or required help from them were able to do so.
Thanks to co-sponsor Mercury Energy, Convergence provided several hundred hours of PR services to the SVA free of charge. We continue to provide Sam Johnson with media advice as he learns to manage his new found fame.